Why is Cape Grim Beef so Different?

The purest air in the world.

Crystal clear air isn’t the only thing Cape Grim has going for it, though: rain quality hangs on air quality, so the rain is the world’s purest too.

Eye Fillet by Cape Grim Beef

Given that it rains in Cape Grim for 187 days a year on average, the pasture there makes for perfect grazing land.

So it’s hardly surprising that the British breeds of Cape Grim Beef, lungs full of clean air and bellies busy digesting the superior pastures on offer, have earned themselves a reputation for providing premium-grade beef, sought after by butchers and chefs who have built their careers on choosing the best produce and letting it speak for itself.

Cape Grim Beef is guaranteed to be tender, juicy and of the highest eating quality.

Compared to other beef products, you should find it to have a rich and full flavour – reflecting the grass-only diet of the cattle. And as required by Tasmanian law, it is completely free of hormone growth promotants (HGPs).

  • 100% Grass fed and finished
  • No added hormones
  • Antibiotic free
  • GMO free
  • British breed beef only
  • Graded to four & five star MSA tenderness grades
  • Naturally marbled for maximum juiciness and flavour
  • Certified Humane

Cape Grim, NW Tasmania

Pure Beef - The Way Nature Intended We hope you enjoy making and eating - this Cape Grim Beef dish. The array of recipes are updated continuously so please check the website for new additions.

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Customers come back to the shop asking for it. I’m proud to be able to sell it.
Jamie Wright, Butcher on Bundook

Restaurants & Retailers

Paringa Estate Mornington Peninsula

Paringa Estate
Mornington Peninsula

Stillwater 2 Bridge Rd, Launceston TAS

Stillwater
2 Bridge Rd, Launceston TAS

Gary's Quality Meats, Prahran Market VIC

Gary's Quality Meats, Prahran Market VIC

Bar Nacional, 727 Collins St

Bar Nacional, 727 Collins St

Terminus Hotel, Fitzroy VIC

Terminus Hotel, Fitzroy VIC

Our Farmers

Michael Kay

Michael Kay

Paul Saward

Paul Saward

Jackie Marshall

Jackie Marshall

Alison Napier & Son

Allison Napier

John D Bruce

John Bruce 2546
From the lush pastures of tasmania comes the finest quality hand-selected beef. Wholesome grass-fed beef, tender and rich in flavour