Traceability

These days, a product’s reputation often hangs on its point of origin so it makes sense that the source is fully traceable.

As awareness mounts about mindful meat-eating, Australians may be consuming less meat but what they do buy is better quality, and Cape Grim Beef has more than established its name as a top of the range, try-it-once-and-you’ll-never-go-back product.

Customers can use our QR code (the Quick Response barcode that is scannable with a smartphone) or enter the code details into this website to find the farm the beef originated from and get to know the farmers who raised it.

Hundreds of farmers across Tasmania supply cattle for our Cape Grim brand.

Each of their properties is recorded by location, size and farming practice. These detailed records allow us to tell you where your beef came from, and what management techniques were used by the farmer.

All our farmers grow their cattle only on natural pastures. There is some variation in management practices to meet local conditions but none of them ever use hormones, antibiotics, or feed containing unnatural, genetically modified organisms.

Please scan the QR code with your smartphone
or enter the (unique # BL Number ID) into the field below to find out where your beef came from.