Six Generation Family Business

The Greenham family took over the Smithton abattoir in 2001.

They soon realized the quality of beef in Tasmania, particularly the North-West, was outstanding.

Whilst the locals had known for decades that their grass-fed beef was special, it was the combination of a forward thinking processor, great cattle farmers, an ideal climate, knowledge and desire to create a great product that culminated in the launch of Cape Grim Beef in 2007.

From humble beginnings, the brand has grown to include established loyal customers throughout Australia and internationally in Japan, Korea, Thailand, China, Singapore, Hong Kong, Russia, Nepal, South Africa, Seychelles, USA and the Maldives.

Peter Greenham Snr (middle) and Peter Greenham Jnr (right)

Greenham Tasmania is part of a sixth-generation meat processing business that began life in the 1860s as HW Greenham & Sons.

Greenham Family
Boning Room
 

For a time Greenham operated the Melbourne City Abattoirs; these days they pride themselves on over the hooks trading with local growers, where cattle are sold directly to the processor and feedback on carcass grading is used continually improve beef cattle production.

Greenham’s work with the Cape Grim Beef brand is credited with reviving cattle farming in the Tasmanian North-West through their Smithton plant and they also work with the Robbins Island Wagyu brand in association with the Hammond Family.

Peter Greenham Jnr

Pure Beef - The Way Nature Intended We hope you enjoy making and eating - this Cape Grim Beef dish. The array of recipes are updated continuously so please check the website for new additions.

Don't forget to sign up to the mailing list for our newsletter featuring farmer profiles, exclusive recipes, new products and retail and restaurant options for enjoying Cape Grim Beef.

Good food is an essential part of a luxury experience when it comes to food and using Cape Grim Beef in our menus complete the meaning of luxuries and a good choice of on top quality fresh products that we’re able to source all year round. Cape Grim Beef products are one of the most important parts to delight our guests.

Executive Chef Ayyoub Salameh, Conrads Maldives Rangali

Restaurants & Retailers

True South Black Rock, VIC

True South
Black Rock, VIC

The European 161 Spring St Melbourne

The European
161 Spring St
Melbourne

O'Connell's South Melbourne

O'Connell's South Melbourne

Aubergine, 18 Barker Street, Griffith, ACT

Aubergine, 18 Barker Street, Griffith, ACT

Mumu Grill, 70 Alexander St Crows Nest NSW

Mumu Grill, 70 Alexander St  Crows Nest NSW

Our Farmers

Michael Kay

Michael Kay

Paul Saward

Paul Saward

Charles Henry Rothwell

G231

Dallas & Jenny

DJ & JJ House

Alison Napier & Son

Allison Napier
From the lush pastures of tasmania comes the finest quality hand-selected beef. Wholesome grass-fed beef, tender and rich in flavour