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  • Pure Beef - For the Love of It
  • Pure Beef - Made by Nature
  • Pure Beef - Naturally Tasmanian
  • Pure Beef - The Way Nature Intended
  • Proud sponsors of the Western Bulldogs (AFL)

QR Recipes using Australia’s Finest Grass Fed Beef

Pure Beef - The Way Nature Intended We hope you enjoy making and eating - this Cape Grim Beef dish. The array of recipes are updated continuously so please check the website for new additions.

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Customers come back to the shop asking for it. I’m proud to be able to sell it.
Jamie Wright, Butcher on Bundook

Restaurants & Retailers

Cumulus Up Upstairs 45 Flinders Lane, Melbourne

Cumulus Up Upstairs 45 Flinders Lane, Melbourne

Lakehouse Daylesford

Lakehouse Daylesford

Grass Roots Urban Butchery

Grass Roots Urban Butchery

L'Hotel Gitan, 32 Commercial Road Prahran

L'Hotel Gitan, 32 Commercial Road Prahran

Stillwater 2 Bridge Rd, Launceston TAS

Stillwater 2 Bridge Rd, Launceston TAS

Our Farmers

Dallas & Jenny

DJ & JJ House

Michael Kay

Michael Kay

Richard Nicholls

Richard Nicholls

Andrew Kay

Andrew Kay

Jamie Oliver

Jamie Oliver
From the lush pastures of tasmania comes the finest quality hand-selected beef. Wholesome grass-fed beef, tender and rich in flavour