Why is Cape Grim Beef so Different?

The purest air in the world.

Crystal clear air isn’t the only thing Cape Grim has going for it, though: rain quality hangs on air quality, so the rain is the world’s purest too.

Eye Fillet by Cape Grim Beef

Given that it rains in Cape Grim for 187 days a year on average, the pasture there makes for perfect grazing land.

So it’s hardly surprising that the British breeds of Cape Grim Beef, lungs full of clean air and bellies busy digesting the superior pastures on offer, have earned themselves a reputation for providing premium-grade beef, sought after by butchers and chefs who have built their careers on choosing the best produce and letting it speak for itself.

Cape Grim Beef is guaranteed to be tender, juicy and of the highest eating quality.

Compared to other beef products, you should find it to have a rich and full flavour – reflecting the grass-only diet of the cattle.

And as required by Tasmanian law, it is completely free of hormone growth promotants.

  • Hormone free
  • Antibiotic free
  • GMO free
  • British breed beef only
  • Graded to four & five star MSA tenderness grades
  • Naturally marbled for maximum juiciness and flavour
  • Humanely & Sustainably grown

Cape Grim, NW Tasmania

Pure Beef - The Way Nature Intended We hope you enjoy making and eating - this Cape Grim Beef dish. The array of recipes are updated continuously so please check the website for new additions.

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Since we started using and advertising the Cape Grim brand in all our restaurants, we have increased our sales by 50%.
Kim Chilcott, Twin Towns Clubs & Resorts
Twin Towns Clubs & Resorts

Restaurants & Retailers

Gary's Quality Meats, Prahran Market VIC

Gary's Quality Meats, Prahran Market VIC

The Independent Gembrook, VIC

The Independent
Gembrook, VIC

True South Black Rock, VIC

True South
Black Rock, VIC

O'Connell's South Melbourne

O'Connell's South Melbourne

Stillwater 2 Bridge Rd, Launceston TAS

Stillwater
2 Bridge Rd, Launceston TAS

Our Farmers

Jamie Oliver

Jamie Oliver

Paul Saward

Paul Saward

John D Bruce

John Bruce 2546

Stephen Pilkington

Stephen Pilkington

Alison Napier & Son

Allison Napier
From the lush pastures of tasmania comes the finest quality hand-selected beef. Wholesome grass-fed beef, tender and rich in flavour